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🚦this Muslim friend did what?!

The big idea, a blast from the past and an Ayah from the Qur’an

Muslims Get Ahead In Just 5 Minutes

Read time: < 5 minutes

Assalaam o alaikum!

Imagine you had a Muslim friend who goes and reads all the tech & business news for the day, to come back to you with “The Big Idea” - An actionable business idea.

👀 That’s me of course! I’m that friend.

THE BIG IDEA

💪 Customers want humans now more than ever

via Go Fish Digital, 3-Star Reviews Result In A -70% Decrease In Trust [Data study]

Good news. Humans are back in business.

New research shows people prefer dealing with someone real when it comes to customer service. “I didn’t need research to tell me that” - same.

In fact, some brands have reported sales of 10x when they added human reps instead of AI bots - “well obviously“. So companies like Apple are offering customers live video calls with their team to improve the buying experience - “because they got a ton of money to do it”.

But why bother with good customer service? Good customer service means better reviews and better reviews means better sales. And yes better reviews is a BIG deal. Look at the chart above, once you get to 3-star ratings your sales drop by nearly 67%!

Where do reviews count the most?

Source: BrightLocal

It’s Google.

So here’s the opportunity for you guys

Improve customer experience for a small business niche. E.g. let’s say you pick restaurants. Find all restaurants near you with an average rating of less than 4, call them up or better yet, go there and say to the manager:

“I will double your sales within 3 months. Good food alone will not grow your business. It’s all about customer experience and Google reviews. But don’t worry, I got this for you.”

The Bold Version of You

You then charge them $1000 to implement a strategy for good customer service, train their staff and leave them with a guide for any new employees. Offer a quarterly check-up for an additional $100, which you can just do as a “working lunch” 😋 

They can’t afford that? Sell them a digital guide/pdf for $99 with the whole strategy and steps to take.

Sounds like too much effort? Another service you could offer is to manage their Google reviews. Something as simple as:

“I see you have a few 2 and 3 star ratings. I specialise in turning bad reviews into 5 star reviews for restaurants. Just give me $50 every time I do it.”

An Alternative Bold Version of You

TIME TRAVEL

Islamic conquest of Hispania in 711 CE

Midjourney prompt: the Strait of Gibraltar in the year 711 CE

We've driven back to the year 711 CE. On this road, the Umayyad Caliphate, led by Caliph Al-Walid I, was expanding its empire into the Iberian Peninsula (present-day Spain and Portugal). Tariq ibn Ziyad, a Muslim general under the command of Musa ibn Nusair, led an army across the Strait of Gibraltar, landing near Gibraltar, which would later be named after him.

This event, known as the Islamic conquest of Hispania, marked the beginning of Muslim rule in the region. Tariq ibn Ziyad's military prowess and strategic leadership played a significant role in establishing Muslim control, leading to the eventual establishment of the Umayyad Emirate of Cordoba and the flourishing of Islamic civilization in Al-Andalus.

The key takeaway: Tariq ibn Ziyad would have conquered the restaurant customer experience business 100 times over…

QURANLE 249

أَفَلَا يَنظُرُونَ إِلَى ٱلْإِبِلِ كَيْفَ خُلِقَتْ

Do they not ever reflect on camels—how they were ˹masterfully˺ created;
— Dr. Mustafa Khattab, the Clear Quran

Surah Al-Ghashiyah 88:17

Word-by-word translation:

afalā      Then do not
yanẓurūna  they look
towards    ilā
al-ibili   the camels
kayfa      how

AROUND THE WEB

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⛽️ Service stop. See you on Monday InshaAllah.

— Deen Road

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